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The Olympics, remote production & gold medal workflows


IBC SochiRegardless of the location, an Olympic Games is a massive broadcast undertaking. The 2012 Games set the standard for audience expectations. Now it’s almost mandatory that every moment of every event is available for broadcast and online viewing, no matter where in the world.

This desire for content everywhere means huge amounts of content that needs to be managed, processed and distributed. There are more than 200 rights-holding broadcasters who need access to all that content. For many of them, not only must events be shown live, but packages must also be created immediately for broadcast and online services.